Chicago Product Photography Services

It depends on what you're making and where the images are going. Most brands need some combination: ecommerce shots for Amazon and retail, lifestyle images for social and campaigns, and sometimes commercial work for launch moments or brand campaigns. Softgoods brands add apparel and fabric work on top of that. We'll help you figure out the right mix during a quick call. It doesn't have to be complicated.

The shortest version: ecommerce answers "what is this product?" Commercial answers "why does this product matter?" Ecommerce shots are clean, spec-compliant, and built for scale. Commercial work is built around a concept: a specific visual direction, set design, and intentional creative choices about how the image will be used. Most brands eventually need both. The good news is you don't have to choose: we can cover both in a single day's shoot when planned correctly.

Both. Our West Town studio can be configured for a wide range of lifestyle scenarios, from kitchen and bathroom setups to styled flat lays and tabletop scenes. For shoots that require a specific real-world environment, we can also work on location around Chicago. The right call depends on the look you're going for and what your budget allows. We'll work through that together during pre-production.

Softgoods photography covers any product with a fabric or flexible structure: apparel, bags, bedding, pillows, towels, rugs, and similar items. These products require specific handling and lighting to show texture, drape, and structure accurately. We do offer on-figure work, including both ghost mannequin and live model photography.

Yes, and it's often the most efficient way to build out a complete image library. A common approach: on-white ecommerce shots paired with styled lifestyle setups in the same day. You leave with two distinct types of imagery from a single shoot. The key is planning it properly in pre-production so transitions between setups are smooth and nothing gets rushed.

Yes, and we do this for brands of all sizes. Not every company has an in-house creative director or the budget to bring in an agency. With over two decades of commercial experience, we can guide you through visual direction, set design, and aesthetic decisions in a way that serves the business goal behind the imagery. Tell us what brands inspire you, what you want to avoid, and who your customer is. That's enough to build from.

We work across a wide range of categories: CPG and packaged goods, beauty and skincare, home goods and textiles, apparel and accessories, food and beverage, tech accessories, fitness and wellness, and more. Brand size ranges from emerging direct-to-consumer labels to established national brands. What the best clients tend to have in common is knowing what they need their photography to do.